About Shrug Society Barbell Club
OUR STORY

About Shrug Society Barbell Club

You are not here to chase numbers that vanish as quickly as they appear. You are here to build something that endures. The barbell is not your opponent, it is your proving ground. It will reveal you, strip you bare, and demand that you decide who you are willing to become.

In the world of training, most seek immediacy, fast cycles, quick gains, and fleeting peaks. They rush into heavy loads before the body is ready, before the nervous system has adapted, before the mind has earned the right to command them. They climb quickly only to collapse just as fast.

We do not follow that path.

We follow the long road.

We build slowly, deliberately, relentlessly.

We cultivate not only the strength to lift today, but the strength to keep lifting for decades.

This is the creed of Maximum Human Expenditure Theory Training (MHETT). It is not a shortcut, not a trend, and not a soft compromise between systems. It is a commitment, to time, to discipline, to the science of hypertrophy, and to the philosophy of sustainable adaptation. It is a rejection of the shallow pursuit of instant gratification and an embrace of the enduring pursuit of mastery.

OUR TRAINING SYSTEM

About MHETT

Maximum Human Expenditure Theory Training (MHETT) proposes an adaptive performance model centered on strategic volume escalation followed by deliberate reductions that reveal true maximal capability. The system advances an idea: the human body thrives under cyclical demands that stretch neuromuscular capacity while simultaneously expanding tissue resilience. Instead of abrupt maximal testing commonly practiced in contemporary power disciplines, MHETT cultivates physiological readiness through accumulated labor, disciplined progression, and structured recovery inside the cycle itself. This thesis evaluates the principles, structure, and physiological underpinnings of MHETT and positions it as a refined approach capable of guiding beginners, intermediates, and advanced athletes toward higher performance across extended training cycles.

Strength disciplines often emphasize frequent maximal attempts and short-term preparation cycles. Such approaches frequently create neurological fatigue, form deterioration, and performance stagnation because the athlete receives insufficient time to build muscular volume, connective endurance, or stable technique. MHETT challenges this paradigm by structuring training around a prolonged developmental phase where the athlete gradually expands their total muscular output. This accumulated labor produces profound changes in tissue density, fiber recruitment efficiency, and movement precision. As volume decreases later in the cycle, the athlete uncovers their truest capacity with greater control, stability, and confidence.

MHETT arises from decades of experiential observations inside competitive power environments, guided by mentorship under world champion Ricky Dale Crain. Through years of application, refinement, and comparative outcomes, MHETT has matured into a coherent system grounded in physiological science and long-term adaptation theory.

Foundational Principles of MHETT

Cycle Structure of MHETT

Methodological Foundations

Comparative Advantages Over Traditional Systems

See why people love Shrug Society Barbell Club

Love from our community

"The transformation my body has undergone since lifting w Johnny’s program is amazing. I’ve lifted weights my entire adult life but never been this defined!"

Robin H.

"Johnny has been amazing, he's seriously great. His system works and he caters to all body types and people.

Want to be a meat head? He's got you!

Is it your first time lifting and don't know how to squat? He's got you!

The amount of attention you get, for the price is beyond a great value."

Brandon N.

"Johnny is amazing and the progress I’ve made in 4 months is mind blowing. His programming is super efficient, easy to follow and it really works."

Amy C.

"This is a great gym. It has a very chill and comfortable atmosphere. Jonny is a great trainer with a solid work out plan that show results quickly."

Reiman E.

"Johnny is a wonderful trainer! He is patient, kind and fun to be around at the gym, making your transformation much more fun!

You will not only feel the difference in your body but also see the difference!"

Amy L.

"if you want to change your mind, body and spirit.. this is for you. By being just large enough, you do not have to wait on machines or people to move is a definite plus. With an engaging trainer that is there to help you reach goals, and goals you didnt know you had keeps you moving forward so you don't plateau. I would highly recommend this gym, a neat village of support to transform you."

Sondra S.

Location

Conveniently located in Midtown Tulsa at 11th and Yale Ave.

Location

1116 S Yale Ave, Tulsa, OK 74112
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Call or text 918-902-3726 to get started